Let’s face it…
Sales and marketing are tough jobs. It’s even tougher to do them well. Not everyone wants to do them. Not everyone can. And you probably didn't start your business to become great at sales and marketing. You started because you're great at what you love to do. And we think that's where most of your time should be spent!
Yet studies show that running a successful business requires you to spend as much as 80% of your time and money on sales and marketing efforts. So what’s a plumber or interior decorator or spa owner or landscape artist to do?
Isn’t there a better, easier, and less expensive way to get this done?
There IS. We'll help you organize and automate one of the most important (and time-consuming and costly) elements of a great marketing campaign:
FOLLOW-UP.
Following up—consistently and systematically-- on leads, prospects, and customers will absolutely result in increased revenues.
Building relationships is the key to finding and keeping satisfied customers. So follow-up is critical. The majority of sales occur on the fifth contact or later. Yet most people give up after the second or third try. So this critical job isn’t getting done as well as it could be. We know it, and you know it.
The Insightrak can custom-design an easy system for your company to effectively follow up with clients and potential clients, and even implement and manage it for you. All for a very cost-effective price.
•Why is it better? When you work with Insightrak, you put your marketing function in the hands of professionals. We'll help you establish a system that creates strong brand identity and consistent message delivery… so everything that needs to get done actually GETS done. The emphasis is where it’s supposed to be--on building relationships!
•Why is it easier? The automated systems we'll design for you run with little or no effort after initial setup. Once you decide on the strategy and tactics, you don’t have to think about it to make it happen.
•Why is it less expensive? Insightrak saves you time and labor, and allows you to spend more time doing what you do best (which is usually where the money comes from!) while delegating the marketing function to someone else — either to Insightrak, or to someone who is already on your staff.
Its easy to get started! Contact us today to set up a risk-free consultation. We'll talk to you about your marketing goals and assess your specific needs, then outline a plan of action for your business!
